Last saturday I went to MTV studios in the New York city. I didn't get inside due to an incovinience in the entrace. I was supposed to has a prior invitation and only authorized personnal was allowed to enter the place . However, a guy calling Kelvin who works as a security , told me that I could get information from www.Mtvstudios.com about what they do. So, I decided to do my own search.
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In 1997, MTV made its rising success more palpable by inhabiting the building at 1515 Broadway in Times Square. The bulk of the network's live programming took place against the backdrop of Times Square. MTV Live featured celebrity interviews, musical performances, and regular news updates. Though producers downplay the similarities, MTV Live shared several signature elements with Much On Demand, a live show on MuchMusic, a Canadian competitor's channel, including its Good Morning America-styled format of windows displaying onlookers on a metropolitan street. For ten years, screaming fans lined the sidewalk underneath the huge plate-glass windows, hoping to catch a glimpse of their favorite artist appearing on Total Request Live, and MTV also started throwing Times Square bashes in the studio, filming MTV News segments, and even holding concerts in Times Square itself.
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