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MTV- The perfect Combination Directed by Dalisa Mena

Tuesday, February 15, 2011

Week 3 - Ethics and Social Responsibility of MTV

Ethics and moral are two important concepts that you must know about MTV. Ethics is describing as the moral principles or values that generally govern the conduct of an individual or a group.  MTV Company has to be in the center of the ongoing debate over the cultural and moral influence of music and television on young people and society.  It is home to a collection of a huge number of music, shows, and talents in order to reflect the diverse lifestyles of our audiences. Our company is responsible to approach for the way our audiences live.

In addition,  Morals are the rules people develop as a result of cultural values and norms.  MTV Networks reserves the right to reject any materials that contained:  imagery/gestures,  hard liquor placement, nudity, images of license plates, endorse or condone illegal drug or alcohol abuse,  graphic or excessive sexual activity, derogatory characterizations of any ethnic, racial, sexual or religious groups, gratuitous violence and materials which contain language which is vulgar or offensive to our viewers. 

MTV is concerned for society welfare by focusing on the world's social problems and viewing them as opportunities to build profits and help the world at the same time. We try to understand each generation, and through our videos and channels we let our viewers knows about the truth of what is happening to them.


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